Design elements
29/01/2018
The elements of design as the basic components involved in creating any design. Color – for mood or emotion Value – the degree of lightness or darkness of color Texture – such as rough, smooth, hard, soft, shiny, dull and glossy. (not at flat-design) Shape Form – The overall mass of shapes within your design, and […]
Why design?
29/01/2018
There are usability practitioners who completely dismiss the importance of aesthetics, often citing unattractive but popular websites such as Craigslist. Aesthetics are not important if you have good usability However, aesthetics do have a function. Attractive things work better. Studies show that emotions play an important role in the users’ experience. If a website has […]
Three levels of Design: Visceral, Behavioral, Reflective
15/01/2018
All three levels play their part in creating a experience. Visceral design (Is all about immediate emotional impact) Is what nature does Dominates physical features Has the same rules all over the world Is about initial reactions Can be studies quite simple by putting people in front of a design and waiting for reactions Requires […]
Hero images
14/04/2017
Users don’t look at hero images or other decorative elements. They are more focused on the task at hand and if branded elements or images don’t support the completion of the task, they are blind to it. Unfortunately whilst it gives a nice feeling to the page, on the whole users just don’t notice this […]
Don’t break design conventions
14/04/2017
Be careful when you break conventions. Users have common mental models and don’t like change. Breaking a common way of doing things, unless you have truly revolutionised things and made something easier, normally just confuses users. Their brains are trained from 1000s of hours of internet use to see and interact with things in a […]
The Double Diamond design approach
03/03/2017
The Double Diamond is a simple visual map of the design process. Divided into four distinct phases – Discover, Define, Develop and Delive. In all creative processes a number of possible ideas are created (‘divergent thinking’) before refining and narrowing down to the best idea (‘convergent thinking’), and this can be represented by a diamond […]
What is design?
17/02/2017
A website is a means of presenting information. And design makes the website unique in the way it presents that information, is our ability to link different pieces of information together and change and customize the user experience of accessing that information. That means the goal or purpose of web design is to create informational […]
Motion design
17/02/2017
A motion design approach can bring high level of originality to the website or app and make it really stand out of the crowd. Motion design is not only to add polish to a design. Motion can Guide focus Convey hierarchy Foreshadow actions Distract from loading Add polish + delight There are over 1 billion […]
Infographics
17/02/2017
An infographic is an interpretation of data in an image. Mostly with text. Infographics are used to explain complex matters. Infographics are good for organizing and explaining. People remember images better than words, especially over longer periods of time. Resource Canva: Good for laying out infographics and designing a whole bunch of other things (review […]
Pattern libraries
17/02/2017
Over time, though, tiny fissures begin to add up to more serious cracks in the user experience. Your app may start to feel unpolished, asymmetrical. The process of creating pattern library can help your team focus on identifying and fixing these inconsistencies before they get out of hand. An important development rule: Don’t Repeat Yourself. […]